Privacy Policy

Nowbound and its affiliated companies (collectively referred to as “Nowbound,” “we,” or “us”) are committed to protecting the personal information of our clients, prospective clients, website users, and other individuals who interact with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website or use our services.

By accessing or using our website, you agree to the terms of this Privacy Policy. Please read it carefully.

Overview of Personal Information We Collect

The types of personal information we collect depend on the nature of your interactions with us. Below is an overview:

Categories of Personal Information

• Identifiers: Name, email address, phone number, IP address, or government-issued IDs.
• Customer Records: Employment details, financial information, and payment data.
• Protected Classifications: Race, gender, age, disability status, and other legally protected characteristics.
• Commercial Information: Purchase history or product/service interests.
• Internet Activity: Browsing history, search history, or interactions with our website.
• Geolocation Data: Approximate or precise location information.
• Audio/Visual Data: Call recordings, photographs, and video surveillance.
• Employment Information: Job titles, employment history, and affiliations.
• Education Information: Academic records and qualifications.
• Profiles and Inferences: Insights drawn from other data to predict preferences or behaviors.

How We Use Personal Information

We process personal information for the following purposes:

1. Operating and Supporting Our Services:
   • Provide and manage access to our website, services, and customer support.
   • Fulfill requests and process payments.
2. Improving User Experiences:
   • Analyze website usage to refine our content and offerings.
   • Personalize your interactions with our services.
3. Advertising and Marketing:
   • Send promotional materials or ads (with your consent where required).
4. Legal Compliance and Security:
   • Meet legal obligations and prevent misuse or fraud.
   • Protect our users, operations, and intellectual property.
5. Business Operations:
   • Support mergers, acquisitions, or reorganizations.
   • Maintain business records and comply with regulatory requirements.

Your Rights

Depending on your jurisdiction, you may have the following rights:

• Access and Correct Information: Review and update your personal data.
• Request Deletion: Ask us to delete your data, subject to legal exemptions.
• Opt-Out of Marketing: Unsubscribe from marketing communications at any time.
• Data Portability: Receive a copy of your data in a machine-readable format.
• Withdraw Consent: Revoke your consent for specific data processing activities.
• File a Complaint: Lodge concerns with a regulatory authority.

To exercise these rights, contact us at hello@nowbound.com.

Tracking Technologies and Consent

The Site uses tracking technologies provided by third parties to enable analytics, advertising, attribution, and related functionality. The technologies in current use include, without limitation:

• Tag management: Google Tag Manager, which loads and executes the tags described below on all pages of the Site.
• Web analytics: Google Analytics 4 (GA4) and Clicky. These tools collect information about page views, navigation patterns, session duration, referrer information, device and browser type, IP address, and approximate location derived from IP.
• Session recording and heatmapping: Microsoft Clarity, which records mouse movements, clicks, scrolling behavior, and page interactions to help us understand how visitors use the Site.
• Advertising and remarketing: Google Ads Remarketing Tag (including Conversion Linker) and Twitter/X Pixel. These tags collect data used to serve relevant advertising to Site visitors across third-party platforms and to measure advertising campaign performance.

Data collected by these technologies may be transmitted to and processed by Google, Clicky, Microsoft, and Twitter/X, in some cases on servers located outside your country of residence.

Consent through use. By accessing the Site and continuing to use it, you acknowledge and consent to the use of these tracking technologies and to the collection, transmission, and processing of data described in this Privacy Policy. If you do not consent, do not use the Site.

Optional opt-outs. You may control or limit certain optional tracking through standard browser controls, including cookie blocking and Do Not Track signals, and through the opt-out mechanisms made available by the third-party providers we use. Your election to limit optional tracking does not affect your ability to use the Site.

Sharing Personal Information

We may share personal data with:

• Affiliates: Other entities within the Nowbound network for internal purposes.
• Service Providers: Third-party vendors that help us operate our business.
• Business Partners: For joint marketing or co-branded services.
• Legal and Regulatory Authorities: To comply with legal obligations or protect our rights.

We do not sell personal information in exchange for monetary compensation. However, certain data-sharing practices, such as sharing analytics information, may qualify as a “sale” under specific privacy laws.

Data Security and Retention

We use technical and organizational safeguards to protect your personal information. While no system is completely secure, we work to prevent unauthorized access, use, or disclosure.

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy or comply with legal requirements.

International Data Transfers

As a global company, we may transfer your personal information to jurisdictions outside your country of residence. In such cases, we implement appropriate safeguards, such as standard contractual clauses, to ensure data protection.

Children's Privacy

Our website and services are not intended for individuals under 16 years of age. We do not knowingly collect personal data from minors. If we become aware of such collection, we will delete the information promptly.

Disputes Regarding Data Handling

Any dispute, claim, or controversy arising under or relating to the collection, use, sharing, processing, or retention of data under this Privacy Policy is governed by the dispute-resolution provisions, including the pre-dispute notice requirements, informal resolution requirements, arbitration agreement, class-action waiver, governing law, and venue, set forth in the Terms of Use. By using the Site, you agree that any such dispute will proceed in accordance with those provisions and will not be brought as a class, collective, consolidated, or representative action.

Substantiation of Data-Handling Claims

If you believe your data has been collected, used, shared, or processed in violation of this Privacy Policy or applicable law, you must provide us with all of the following as part of your pre-dispute notice under the Terms of Use:

1. a complete, unedited copy of the data forming the basis of your claim;
2. a detailed written explanation specifying the nature of the alleged violation, the date or dates on which it occurred, the URLs accessed, the device and browser used, and the IP address or addresses used to access the Site if known; and
3. the legal theory or theories on which the claim is based.

This requirement is intended to enable a meaningful investigation of any alleged violation and shall not be construed to limit any rights you have under applicable law.

Policy Updates

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Significant updates will be posted on this page with a revised effective date. Because we update the tracking-technologies disclosure when new tools are added or removed, we recommend reviewing this page periodically.

Contact Us

If you have questions or concerns about this Privacy Policy or your personal information, please contact us at hello@nowbound.com.